KATIE TAYLOR VS. AMANDA SERRANO 2 OBLITERATES RECORDS WITH OFFICIAL $18.1M GATE
Paul vs. Tyson and Taylor vs. Serrano 2 is the biggest gate for any boxing or MMA event outside of Las Vegas in US history
Paul vs Tyson earned the 9th highest combat sports gate ever in US history and set a record as the highest-grossing gate at AT&T Stadium for a combat sports event
Paul vs. Tyson gate has made $18,117,072 in total revenue, over double the previous Texas gate record for combat sports in both boxing and MMA, obliterating Canelo’s record of $9 million.
Paul vs. Tyson and Taylor vs. Serrano 2 had an average ticket price of $304, marking a 123% increase over the previous AT&T Stadium record held by Canelo Álvarez vs. Billy Joe Saunders, which had an average ticket price of $136
Most Valuable Promotions (MVP) has today announced that the historic heavyweight boxing mega-event featuring The Problem Child, Jake “El Gallo” Paul (11-1, 7 KOs) vs. The Baddest Man on the Planet “Iron” Mike Tyson (50-7, 44 KOs) at AT&T Stadium has officially become the highest-grossing combat sports gate outside of Las Vegas in US history. Paul vs. Tyson and Taylor vs. Serrano 2 gate revenue officially earned $18,117,072 with an average ticket price of $304, more than double the previous $9M state combat sports gate record in the state of Texas set by Canelo Álvarez vs. Billy Joe Saunders in 2021. Since headlining his first fight, Jake Paul has broken gate records at every arena he’s fought at during his professional career, and now Paul vs. Tyson is the biggest combat sports gate outside of Las Vegas in US history in terms of revenue with over 72,300 fans in attendance and the highest earning gate at AT&T Stadium for a combat sports event. For a complete overview of AT&T Stadium’s top combat sports gate history, please refer to the attached document.
With over 65 million households tuning in, Paul vs Tyson shattered streaming records, becoming the most streamed sporting event in US history. The co-main event of Paul vs. Tyson featured undisputed super lightweight champion Katie Taylor (24-1, 6 KOs) vs. unified featherweight champion Amanda “The Real Deal” Serrano (47-3-1, 31 KOs) in the most anticipated women’s boxing rematch in history. With over 50 million households tuning in for the Taylor vs Serrano fight, it became the most-watched women’s sporting event in US history.
Most Valuable Promotion provided over 4,500 complimentary tickets to regional veterans and active military groups, local students and youth boxing gyms. Service organizations represented in attendance at Paul vs. Tyson included the USO, USAA and Boeing Merging Vets & Players program, Black Rifle Coffee Company’s Rise & Grind Veterans Workout community, NRS JAB Ft. Worth, the Junior ROTC Anthem Flag Game Day Flag Holders, American Airlines Title Game Veterans Groups, and the National Medal of Honor Museum.
Most Valuable Promotions and Elevate also sold out of VIP Seating which in total, accounted for 375 VIP Hospitality seats. More than 30% of VIP buyers were from the state of Texas; with international purchasers represented from United Arab Emirates, Spain, Brazil, Ireland, Isle of Man, Istanbul, Canada, and England.
“Paul vs. Tyson and Taylor vs. Serrano 2 rewrote the record books, solidifying Most Valuable Promotions as a trailblazer in combat sports,” said Nakisa Bidarian, co-founder of Most Valuable Promotions. “From setting the highest gate outside of Las Vegas in U.S. history for a combat sports event to becoming the most streamed sporting event in U.S. history, this event is a testament to the global impact of Jake Paul, Mike Tyson, Katie Taylor, Amanda Serrano, and the incredible athletes on this card. We’re proud to have partnered with Netflix to deliver an event that brought fans together worldwide and broke many records. The UFC, which I believe to be the greatest combat sports organization of all time, has been in business for 30+ years and they have never put on an event of this magnitude. We established MVP three years ago and are just getting started. This is what it means to push the boundaries of what’s possible in sports entertainment. Congratulations and thank you to our team and our fans.”
The 3 fight preliminary card of Paul vs. Tyson, which streamed live on Most Valuable Promotions’ YouTube, Netflix Sports YouTube, and Tudum also had massive streaming numbers. On MVP’s YouTube the prelims had 4.8M views, 3M unique viewers, with peak concurrent viewership of 425,000. Netflix Sports YouTube and Tudum saw 5.4M views on the preliminary card.
About Most Valuable Promotions (MVP)
Most Valuable Promotions was founded by Jake Paul and Nakisa Bidarian in 2021. With the mission to provide more creative control to fighters, MVP works to identify, grow, and maximize return for its own events and talent partners. Since inception MVP has consistently produced the biggest combat sports pay-per-view events. One year into its inception, MVP was nominated as one of the prestigious Sports Breakthroughs of the Year in 2022 by Sports Business Journal. The company signed one of the most decorated Hispanic athletes of all time, Amanda Serrano in its first year. Serrano and MVP made history in April of 2022 when Serrano went head to head with Katie Taylor, marking the first female fight to headline at Madison Square Garden, recently earning a nomination for Event of The Year by Sports Business Journal. Co-founder Nakisa Bidarian was an executive producer of the historic Triller Presents Mike Tyson v. Roy Jones Jr., which is the 8th most bought pay-per-view event in history.
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